Cheese Tea Bakery Nayuki launches first overseas store – in Singapore
Chinese tea bakery Cheese Tea Bakery Nayuki has launched its first overseas store at VivoCity.
The popular brand, credited as a forerunner in pairing fruit teas with soft European-style bread items, is offering a one-for-one promotion to celebrate the opening. A wave of similar businesses has emerged within China and throughout the region following the brand’s business model.
Cheese Tea Bakery Nayuki is entering the Singaporean market under a joint venture agreement with local bakery franchise BreadTalk Group.