social media Archives - Inside Retail Singapore

Facebook fighting clickbaiting posts

Facebook will this week begin demoting news feed posts from people and pages that use clickbaiting to get greater reach.

Ignoring digital customer feedback is dangerous for any business

Ignoring digital customer feedback is dangerous for any business, writes Bill McMurray.

Social media and customer complaints

Six key tips for handling customer complaints on social media.

New regulations to cover social media advertising

The Advertising Standards Authority of Singapore (ASAS) has released a draft of new regulations planned to cover social media advertising on platforms including Facebook, Twitter and Instagram.

eCommerce is gravitating towards social media

Instagram’s bold step into the eCommerce space by introducing a “Shop Now” button, allowing users to make direct purchases follows Facebook and Pinterest, a clear signal that eCommerce is gravit…

Customer service in the Retail Revolution

Timothy Kua looks at how savvy retailers can mitigate the risks of social media and win the customer service battle in the digital age.

Ikea Singapore in row over bigot’s drama

Ikea Singapore is the target of a social media protest for sponsoring a religious extremist who believes homosexuals are a threat to the nation.

Starbucks beats Facebook rant

A student social media criticism of coffee chain Starbucks in Singapore has backfired – demonstrating public opinion can fall on the side of retail businesses. Selfish student Huixin Yap and her fr…

Forever 21: “It wasn’t our music”

Fast fashion retailer Forever 21 says the sexually explicit music playing in its Singapore store was not from the chain’s playlist. “A staff member had played his own personal list, which was not…